Chris Davis, a former Def Jam Recordings marketing executive, has been named Manager of Product and Strategy for Dreamville Records, just in time for hip hop’s most anticipated event, “Dreamville Fest.” He will assist strategize and implement activations for both established and emerging talent in his new job. Davis plans the label’s marketing initiatives and links companies to artist campaigns. He will play a key role in the development of the Dreamville artist’s work. Davis previously worked on the marketing team at Def Jam Recordings, where he worked on Kanye West’s Donda, DMX’s Exodus, the soundtrack for Coming 2 America, Hit-Boys’ What You Expect, and many other projects.
Before going to the New York region to pursue his passion for music, the Gary, Indiana native and member of Alpha Phi Alpha Fraternity obtained his BBA from Philander Smith University. His passion for community action and social justice fuels his ambition to advance up the business ladder.
